Giving Tuesday, the global movement that inspires millions of people to give and celebrates generosity in all its forms, is taking place on 28th November this year.

Giving Tuesday is a day of global giving that started in 2012 as a way to inspire generosity. It has now become a global movement run in over 95 countries that encourages people to give, volunteer, collaborate, and celebrate giving in all its forms.

On the day itself, you can expect to see charities, their partners and donors come together to celebrate the positive impact giving has on our society. Celebrity participants for previous Giving Tuesday days include Stephen Fry, Sir Ian McKellen, Minnie Driver, Michelle Obama, Lady Gaga and Tom Daley. Partners signed up to support and who have been part of previous Giving Tuesday campaigns include NatWest Group, BT, Samsung, the Cabinet Office, national newspapers, and household name charities such as Macmillan Cancer Support and Marie Curie.

“Giving Tuesday is such an integral part of the charity work that NatWest Group does and we are excited to once again be involved at the forefront. Over the past three and a half years, the charity sector has faced unprecedented difficulties like so many people and businesses across the world. Giving Tuesday provides a great opportunity to say thank you for all the work charities have done. We, as a company, recognise the importance of charitable work and this Giving Tuesday we will be encouraging our customers and employees to donate and support in any way they can on November 28th and beyond.”

Michael Duncan, Head of Giving Strategy & Programmes at NatWest Group

Last year Giving Tuesday inspired the following:

  • Over £20 Million was raised in the UK.
  • $3.1 Billion was donated in twenty-four hours in the U.S.- a 15% increase over the previous year.
  • 37 million adults participated offering gifts of time, their voice, skills, and money.
  • 15 million people gave their voices and 10 million people volunteered.

This year’s Giving Tuesday will focus on showcasing and celebrating the different ways that people are involved in charities: as well as giving money, they can share stories on social media, talk to friends or family about something close to their heart, donate to a charity shop, volunteer their time, support a campaign, or fundraise themselves. Giving Tuesday will be a platform where any individual or organisation can share their pride in all and everything that people do – together we will celebrate the UK’s generosity.

“There are over 150,000 charities in England and Wales doing vital work every single day – but the millions of people that support these charities through giving are just as important. Around two-thirds of people across the UK give to charity regularly in a whole host of different ways, and now more than ever these charities need support. Giving Tuesday is a fantastic initiative that makes a difference where it matters, so I am encouraging those who can to consider donating, fundraising or volunteering to support the causes they care most about.”

Stuart Andrew, Charities Minister

Giving Tuesday has a complete toolkit with tips, templates, and social media assets for anyone to use to help plan and support their Giving Tuesday plans.

Organisations can sign up to be a Giving Tuesday partner to hear more about the campaign and access all the toolkits and assets at

“Giving Tuesday is more than just a giving day, it is a global generosity movement working with businesses, charities, and individuals to promote generosity and encourage people to make a difference. Anyone, anywhere, can get involved in their own way and give back in a way that’s meaningful to them. With the challenges that everyone has felt this year, Giving Tuesday is a great moment for us to come together to remember, share, and celebrate the causes we care about and the things we value.”

Paula O’Neill, Giving Tuesday UK Campaign Lead at the Chartered Institute of Fundraising